Story

EVERYTHING is a story. It’s up to you to LEAD the story for the organization, for your team, and for your prospects.

Learning Library / Story / Engagement / On Engagement [Guidebook]

Story

On Engagement [Guidebook]

In our world, (just so there is no confusion) ENGAGE means VISIT…SHOULDER TO SHOULDER…OUT OF YOUR OFFICE… with your BEST INVESTORS and PROSPECTS.

As Goose said to Maverick, in Top Gun,

“ENGAGE, MAV, ENGAGE!!!”

Martin Luther King said,

“I have a dream!”*

*He didn’t say, “I have a Strategic Plan.”

Andy Grove, of Intel fame, has created a 3 word battle cry that changes everything,

“ENGAGE. THEN PLAN.”

Download and read more about Engagement in our For Impact Guidebook: