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Think Visual: Imagineering

One of our favorite For Impact reads – Imagineering by the Disney Imagineers. It’s full of all kinds of Disney SKETCHES and VISUALS that were eventually turned into reality.

Following are some tweet-like quotes from Imagineering that reinforce the entire idea of STORIES and VISUALS.

“You know bankers don’t have any imagination, none at all. You have to SHOW them what you’re going to do.”
– Walt Disney

“I could never convince the financiers that Disneyland was feasible because dreams offer too little collateral.”
– Walt Disney

“Question: How many Imagineers does it take to change a light bulb?
Answer: Does it have to be a light bulb?”

“For Disneyland, the process of ‘learning and succeeding by dreaming and doing’ was employed for the very first time.”

“The only rule during this time (of brainstorming Disneyland): There are no rules.”

“The Walt Disney Company is in the business of TELLING STORIES.”

“There are no days in life so memorable as those which vibrate to some stroke of the IMAGINATION.”
– Ralph Waldo Emerson

“Storyboards are used a PRESENTATION TOOL… to SELL THE IDEA!”