It’s All About Sales

I know. It’s a ‘napkin’. It’s a ‘Guiding Principle’. It’s everywhere! But it’s also a big freakin’ lesson: Those who successfully achieve campaign success are driven by SALES.

3 questions to get you going:

  • Have you built a SALES CULTURE??? (Goals, Measurement, Tools, Resources)
  • Who is your SALES MANAGER??? (In Other Words, Who is the Sales Team Leader)
  • Who is on your SALES TEAM??? (Do they know it?)
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