For Impact


Starbucks Karma

For Impact Ideas | | Tom Suddes

Wow. The ‘karma gods’ got me in the last 24 hours!

I wrote one of my very, very rare ‘negative’ comments… it happened to be about Starbucks and the volume of their music.

Picked up USA Today for Monday and saw a big article, Starbucks at 40, in the Money Section about Howard Schultz and how they’re coming off their best year and the huge potential for the future.

Then Success Magazine came this morning. Cover article: ‘Rekindling the Heart & Soul of Starbucks’ with a picture of Schultz.

Just want to make myself clear. I love what Starbucks has done. I love the brand. I love the ‘third place’. And I love the fact that it’s all placed under this huge umbrella word of the Starbucks EXPERIENCE!

Read the article in Success. Good stuff.

P.S. If you don’t subscribe to Success Magazine, you need to do that… TODAY! Great magazine. Great articles. Great attitude. And, it includes a CD inside every issue.