A few weeks ago we published “10 Action Steps to Help you Engage in 2016.” Over the next 10 weeks, we are going to use each action step as a week long theme to help you get it done!
This week’s theme is: ACT/EXECUTE on YOUR ENGAGEMENT STRATEGY!
Let’s use this ‘Push-Up’ analogy to help reinforce ACTION.
If you commit to do 10,000 push-ups a year, the SIMPLEST and most SUCCESSFUL way to achieve that goal is to do 30 PUSH-UPS A DAY. (1 set, 3 sets of 10 or 2 push-ups an hour the 15 hours you’re awake.)
To reinforce this point even more, let’s say you wanted to do 1,000 x (your age) push-ups a year – The SIMPLE EXECUTION is 3 sets of (your age) a day…every day. (For example, if you’re 49, you would do 49 push up 3 times a day. This actually gets you more that 49,000 but you get my point.)
In this model, you can’t skip 3 days. You can’t wait until June to begin. You won’t hit your goal.
Just like with push ups, you can’t wait until November to make 100 visits (because you’ve only made 3 visits a month up until then.)
A few weeks ago we published “10 Action Steps to Help you Engage in 2016.” Over the next 10 weeks, we are going to use each action step as a week long theme to help you get it done!
This week’s theme is BUILD YOUR FUNDING RATIONALE.
Cause: Your reason for existence. The big problem you’re trying to solve or change.
Case: Your approach. Your model. The way in which you impact the CAUSE.
Think about the the difference between CAUSE and CASE.
Having a funding rationale answers the question: “Where does the money go?” It’s tied directly to packaging your CASE: Your Priorities and Projects and Programs, around your IMPACT.
The CASE should be all about the WHAT and HOW you will USE FUNDS to deliver your impact.
For example:
“We’ve put together a plan to scale and innovate in our three core areas – Family Literacy, Read Aloud Programs and Teen Services – that would require $1.3M over the next 1,000 days. Here’s what we would use the funds for – 1000 Families in our Literacy Program, increase 1:1 teen Mentoring by 30%, excellent data and evaluation, and 10 new school relationships.”
A few weeks ago we published “10 Action Steps to Help you Engage in 2016.” Over the next 10 weeks, we are going to use each action step as a week long theme to help you get it done!
This week’s theme is BUILD YOUR FUNDING RATIONALE.
In this video we cover the ‘Last 3 Feet’ tied to Creating Great Funding Rationales (hint: “Unrestricted” does not make a great Funding Rationale!)
Create a Funding Rationale tied to a Unit of Impact if possible – “Our goal is to underwrite all 3000 of our families each year at $1500 per family. How many families can you help support?”
Package up your Programs – “Here is the Impact we’d like to have in each community and it will take about $100,000 per community to make it happen.”
Use a Leadership Circle membership goal as it relates to the Opportunity to Save, Change and Impact Lives – “When we have 50 members in our Leadership Society (@$10,000+ per year) it allows us to innovate new programs and provide core support to existing impact. It also allows us to move quickly when needed – To save and change more lives.”
