The ‘No Eeyore’ Rule

There is no room on your sales team for an Eeyore. (Full stop.)

I’m not sure there’s room on ANY team for an Eeyore — but this rule is especially important for sales teams.

Sales is about an attitude. It requires a persevering belief in yourself, your team, and (most especially) your cause.

  • Eeyores will not have sales success. Eeyores decide prospects aren’t interested, or that timing is not yet right. (To an Eeyore, timing will never be right.)
  • Eeyores zap energy from others. This is a big deal. An Eeyore sucks energy from A-players, optimists, and rockstars. (Even if this is only the energy it requires to ignore the Eeyore.)
  • Eeyores are not fun.

Dealing with an Eeyore is simple. You can’t coach an Eeyore, and a performance review is not going to help. You can’t say, “We need you to not be Eeyore.”

There’s no seat on the sales bus for Eeyore.

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