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Man’s Search for Meaning

Man’s Search for Meaning by Victor Frankl – a book that almost every ‘personal development expert’ puts on their top 10 list. This is one of those books that reinforces everything we are thinking (and hoping) on Purpose, Meaning and Impact.

Thanks to Shane Parrish at Farnam Street for find this unbelievable clip from 1972 of Frankl delivering a powerful message about the most important gift we can give others.

Take 4 minutes and 22 seconds out of your life to hear Viktor Frankl in person talk about Purpose and Meaning.

“If we take man as he is, we make him worse, but if we take him as he should be, we make him capable of becoming what he can be.”

This is 1972 and he makes a big deal of 16% of the American youth want to “make a lot of money.” Which means 78% are searching for Meaning and Purpose.  Those are the same kind of numbers that are thrown around today.

“Everything can be taken from man but one thing: the last of the human freedoms – to chose one’s ATTITUDE in any given set of circumstances, to chose one’s way.”
– Viktor Frankl in Man’s Search for Meaning