For Impact

I first assembled these thoughts as an intro to the For Impact Campaign Manifesto. Re-listed here and in a PDF for download, these QUANTUM LEAP ideas are powerful. I hope they push eliminate the bountries of traditional campaign thinking.

THREE GREAT BOOKS ON QUANTUM LEAPS…TO HELP YOU LEAP

  1. Quantum Leap Thinking by James J. Mapes.
  2. You 2: A High Velocity Formula for Multiplying Your Personal Effectiveness in QUANTUM LEAPS by Price Pritchett.
  3. Taking the QUANTUM LEAP: The New Physics for Nonscientists
    by Fred Wolf.

QUANTUM PHYSICS is described as the

“most powerful science ever conceived by human beings.”

A QUANTUM LEAP is the

“explosive jump that a particle of matter undergoes in moving from one place to another.”

QUANTUM LEAPS are about

‘exponential jumps’ in your impact and your income.
(NOT about kaizen, tweaking, OR 3% to 5% growth tied to the adjusted cost of living or tuition increases!)

QUANTUM LEAPS are like taking any BIG Jump.

You don’t focus on the ‘middle’ of the jump…
but where you want to land!!!

QUANTUM LEAPS are NOT about ‘trying harder!’

Trying harder produces only INCREMENTAL GAINS not QUANTUM LEAPS.
(Physicists studying Quantum Mechanics note that particles make these ‘jumps’ without apparent effort and without covering all the bases between the starting and ending point!)

QUANTUM LEAPS never happen by doing the same thing you’re doing now.

Price Pritchett says, “Be ruthless about trying something different. Conventional growth comes because we think along conventional lines.”

QUANTUM LEAP means violating the BOUNDARY of the ‘PROBLEM.’

This means giving yourself permission to dream and to risk.

QUANTUM LEAPS come when you seek the elegant solutions.

Look for an approach characterized by SIMPLICITY, PRECISION and NEATNESS.
(NOT as COMPLEX or TIME-CONSUMING as your PRESENT STRUGGLE).

QUANTUM LEAPS allow you to do MORE with LESS!

Less resources. Less people. Less money.

The paradox: This creates MORE resources, MORE people and MORE money.

QUANTUM LEAPS are NOT about the ‘how to’.

Skip the ‘detail’. The answers will come to you. When they do, you’ll probably find them to be simple, streamlined solutions.

QUANTUM LEAPS are tied to BHAGs.

Price Pritchett reinforces Jim Collin’s thoughts on Big Hairy Audacious Goals. They’re not Big Hairy Audacious Goals if you’re GUARANTEED that you can reach them! Pritchett says that if you have the ANSWERS and STRUCTURES and CERTAINTY UP FRONT… It’s NOT a QUANTUM LEAP!

A QUANTUM LEAP by definition, means

moving into unchartered territory with NO GUIDE to follow.
You personally draw the map as you go. (In this case, however, I’d like to offer a GUIDE. You can still draw.)

QUANTUM LEAPS require you to take the OFFENSIVE.

You can’t achieve exponential gains from a defensive posture, a passive stance.

QUANTUM LEAPS require FAILURE.

FAILURE is a sign of PROGRESS! It means you’ve left the safety of the status quo. Failure is a resource. It helps you find the edge of your capacities. (If you send a rocket toward the moon, 90% of the time it’s OFF COURSE; it ‘fails’ its way to the moon by continually making mistakes and correcting them. Therefore, fail fast.)

QUANTUM LEAPS regard ‘ZERO DEFECTS‘ as a HOSTILE CONCEPT.


‘GETTING READY’ (research, fancy brochures, etc.) is a stalling tactic, an act of anxiety.

Finally,
You don’t ‘prepare’ for a QUANTUM LEAP…
You MAKE IT, and then you frame out
the DETAILS and STRATEGY on the way!

 

“FAIL. FAIL AGAIN. FAIL BETTER.” —Samuel Beckett
“FAIL. FAIL FAST. FAIL FASTER.” —Tom Suddes
“SUCCESS is going from FAILURE to FAILURE with no loss of ENTHUSIASM.” —Winston Churchill
“We need to FAIL in order to SUCCEED. Our only decision is HOW TO FAIL.
By not going far enough… or going too far. I prefer the latter.”
– Harriet Rubin