Just Ask Strategy

 
I wanted to share our JUST ASK STRATEGY with everyone engaged in the For Impact world.
 

THE FOR IMPACT JUST ASK STRATEGY
(It’s SIMPLE, not easy.)

Get a VISIT …

NOT AN APPOINTMENT (THINK ‘Doctor/Dentist’!)

With a QUALIFIED PROSPECT/POTENTIAL INVESTOR …

NOT A DONOR (THINK ‘Blood/Organ’!)

To do DISCOVERY…

NOT TALK, TALK, TALK (THINK ‘Blah, Blah, Blah’!)

To SHARE THE STORY …

NOT MORE INFORMATION (THINK ‘glazed eyes’!)

To PRESENT THE OPPORTUNITY …

NOT ASK FOR MONEY (THINK ‘Beggar’!)

SHOULDER-TO-SHOULDER …

NOT FACE-TO-FACE, EYEBALL-TO-EYEBALL (THINK ‘Competition/Confrontation’!)

To FUND THE VISION!!!

NOT HELP TO ‘SURVIVE’ (THINK UGH!)

 
VOCAB, WORDS, FRAMING have a huge impact on your ATTITUDE and ACTION!

Think about getting an appointment with a donor to overwhelm them with information and ask them for money.

No wonder no one will meet with you. 🙂

P.S. Here’s how it works for the For Profit world. Your Board Members will ‘get it’.
 

THE FOR PROFIT JUST ASK STRATEGY
(It’s SIMPLE, not easy.)

Get a VISIT …

NOT AN APPOINTMENT (THINK ‘Doctor/Dentist’!)

With a QUALIFIED PROSPECT/POTENTIAL INVESTOR …

NOT A SUSPECT (THINK ‘Crime’!)

To do DISCOVERY…

NOT TALK, TALK, TALK (THINK ‘Blah, Blah, Blah’!)

To SHARE THE STORY …

NOT MORE INFORMATION (THINK ‘Glazed Eyes’!)

To PRESENT THE OPPORTUNITY …

NOT MAKE A ‘SALE’ (THINK ‘Used Cars’!)

SHOULDER-TO-SHOULDER …

NOT FACE-TO-FACE, EYEBALL-TO-EYEBALL (THINK ‘Competition/Confrontation’!)

To PROVIDE A SOLUTION!!!

NOT SELL SOMETHING (THINK UGH!)
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