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Daily Nuggets: A For Impact Blog

Man’s Search for Meaning


Great article, Doctor for the Soul, in Success Magazine, May Issue, on Viktor Frankl. Frankl was one of the first people to suggest that “Humans must have meaning before they have the will to live.”

Man’s Search for Meaning was the most famous of his 30 books. Published in 1946, it has sold more than 9 million copies and has been declared as one of the 10 most influential books in America.

Frankl coined the term logotherapy, a school of thought centered on the idea that man is driven by a will to establish meaning in his life.

A fancy word, logotherapy. It doesn’t mean self-help by studying the Nike Swoosh or McDonald’s Golden Arches.

It comes from Frankl’s experience as a survivor of the Nazi work camps, where he recognized the human need for purpose.

This is what we all do in the FOR IMPACT WORLD. We get to help people find their ‘purpose‘… their ‘meaning’.

Helping people get from Drucker’s ‘Success to Significance‘ is always a great feeling.

In a small way (and sometimes in a big way), every one of us involved in the For Impact World gets to help in (Wo)Man’s Search for Meaning.

Note: If you haven’t read this book, get it and read it.

Everything can be taken away from man but one thing — to choose one’s ATTITUDE in a given set of circumstances.” Viktor Frankl