Tom has stood on podiums (literally) for 30 years and shouted NO MORE SPECIAL EVENTS! This works as a napkin...
We have used the MPL tool to run hundreds of campaigns and major gifts initiatives. It’s simple and powerful. Rate...
THE LAST INVESTOR: The Metaphor WHAT IF you were down to your very LAST INVESTOR? (aka ‘DONOR’) WHAT IF the...
If a Qualified Prospect is giving you $50 (let’s call this ‘1x’) in response to a mail campaign, any sort...
Of all the closes we cover, the Clueless Close has resulted in more gifts for our coaching and training alumni...
STOP CULTIVATING. This is one of my favorite ‘soap box’ platforms. As a gardener and faux-farmer, I know ‘cultivation’ is...