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For Impact | The Suddes Group

Daily Nuggets: A For Impact Blog

3 Ways to Tell A Story!


A quick continuation of the whole idea of STORIES and IRELAND.

In discussions last week in Ireland, there was a lot of ‘talk’ about the whole idea of ORAL storytelling. (Campfires, passed along from generation to generation, songs, etc.)

Of course, we also spent a lot of time talking about the story as the WRITTEN WORD. Playwrights, authors, poets, etc.

I would add one more way to TELL A STORY: VISUALLY!

This would make the Holy Trinity/Trilogy/Shamrock about:

ORAL STORIES. WRITTEN STORIES. VISUAL STORIES.

P.S. I don’t care HOW you do it… just TELL IT!

One of my favorite axioms around selling is that:

SELLING IS NOT TELLING!

Spewing, vomiting or unleashing a bunch of ‘words’ is not how you SELL! Now, however, I always add this line:

SELLING IS NOT TELLING (unless it’s a STORY!)