If you follow For Impact at all, you know I LOVE FAST COMPANY.
Here’s another terrific thought around our ongoing ‘story’ about TELLING YOUR STORY.
Read it here.
If you want the shorthand:
- 1. Use lots of LOTS… Language Of The Senses. When you tell a story, share the see, smell, feel, taste and hear.
- 2. Build on your Story Spine. This comes from the Actors Institute, which suggests using a five-step structure called the Story Spine: Reality is introduced, conflict arrives, there’s a struggle, the conflict is resolved, new reality exists.
Go for it.