Here are the 9 Rules of Engagement, without any supporting text or thoughts.
1. IMPACT drives INCOME. Not the other way around.
2. MAXIMIZE RELATIONSHIPS…AT THIS GIVEN MOMENT.
3. THINK BIG. BUILD SIMPLE. ACT NOW.
4. Different RESULTS require a different DESIGN.
5. DO THE MATH.
6. HOPE is NOT a STRATEGY.
7. YOU’RE IN SALES. GET OVER IT.
8. FOCUS. FOCUS. FOCUS.
9. JUST ASK. JUST ASK. JUST ASK.