EVERYTHING is a story. It’s up to you to LEAD the story for the organization, for your team, and for your prospects.


No More Strategic Plans


“When people talk to themselves, it’s called insanity. When organizations talk to themselves, it’s called Strategic Planning.”

Many ‘Strategic Plans’ turn out to be completely internal documents heavily focused on metrics and projections with a ton of text that lacks any practical engagement or broad support. This is great for when you’re in need of an undecipherable, unread, super thick doorstop or paperweight! But as far as we’re concerned, the old-line, old-school time of Case Statements has passed. There’s just so little engagement, too much rigidity, and rarely any support.


If you really want to achieve your vision, fulfill your mission, and live your message, then prepare an Action Plan that will provide focus and direction for the next 1,000 Days (11 Quarters, 33 Months, almost 3 Years.)

Include 90-Day goals and priorities, monthly checklists and measurement, and timely celebrations. All of this will engage your team and leaders in a focused manner.

P.S. Match this with a 1,000-Day Funding Plan and you will be well on your way to success.