EVERYTHING is a story. It’s up to you to LEAD the story for the organization, for your team, and for your prospects.


On Altitude: For the Visit

Ask questions! Again, since this is all about ENGAGEMENT, CONVERSATION and DIALOGUE, the Altitude Framework should allow for multiple ways to ASK QUESTIONS!


 1. The ‘Blue’, 30,000’ Question:
“What do you know about… our Organization? our Current Vision? Our New Goals?”
2. The ‘Red, 14,000’ Question:
“Which one of these Priorities is most important to you?”
3. The Green, 3’ Question:
“Based on your understanding of the Purpose, Priorities and Plan, would it be okay to talk about how you can help?”

 Transition is important: Always use questions to transition from the levels of dialogue or engagement.

  • “What does your involvement with (our Org) mean to you?”
  • “Did you have a unique experience at (our Org)?”
  • “Are you willing to be a ‘CHAMPION’ for (our Org)?”
  • “We are asking everyone to help in 3 ways. Can we go there?”

‘Permission to Proceed’ We also call these ‘transition questions’ – because they TRANSITION within the flow.

  • “Would it be okay…?”
  • “Would it be possible to…?”
  • “At this time, I’d like to talk specifically about the Funding Plan if that’s okay with you.”
  • If there was a poor job of predisposition, you might even be able to get away with: “I know we didn’t come here today to talk about numbers but it certainly seems like we’re in sync about the projects. Would it be okay if I were to share the Funding Plan?” 

Asking for permission to proceed allows you to be comfortably assertive.